Wikipedia: Volkswagen Eos

Here I added the specifications of the engines in the Volkswagen Eos, a new hardtop convertible for the Volkswagen line. I also changed some grammatical and spelling errors that the previous edit had. I'm expecting the Eos to be a big hit in the United States seeing that Volkswagen has never produced a hardtop convertible in the states before. Who knows, I might end up buying one in the future...with a good job of course.

Soundgarden #2

I added some of my own stuff to this edit. Considering that Soundgarden is one of the greatest bands ever, in my mind, I felt that I had to add my own personal touches to this wikipedia entry. It kills me that Soundgarden is no longer around, but they'll still always be one of my all-time favorites.

Wikipedia: Marvin Williams of UNC

In this edit I added the height and weight of the former UNC Basketball player, Marvin Williams. Also, I gave Marvin Williams' points per game and rebounds per game in his first year as an NBA player for the Atlanta Hawks.

Modern Marketing: Look at Me!

Even though this was a relatively short blog posting, I believe that the simple message it conveyed was very powerful. They could not be more correct in saying that, "if you can't sell your product, fix your product! Don't try to change the situation by advertising." This is a situation that every company in the world will have to face at some point. Therefore, it is extremely important for them to take this simple quote to mind, because it will surely help them out of some bad situations they may face.

Click-Z Stats: Google Breaks out the Movie Promos

Google is now hosting their second movie, "The Break-Up." This movie is the second movie only to "DaVinci Code" to be hosted on Google. It seems to me that having Google host the promotion to your movie is going to become a common trend in the future. The huge swing to internet usage over the past 5 years is enough evidence for me to believe so. Also, as well-known as Google is, and how many millions of people use it each day, it is a genius marketing idea. Other marketers will catch on to this brilliant idea and do the same to their advantage in years to come. You can count on that.

Naked Conversations-Around the World in 23 Days

It takes a very motivated person to want to travel across the world to view how other nations are operating in the marketing sense. I do find it humorous, however, that the person who posted this blog claimed to be a writer when he obviously didn't bother to proofread what he had written. Anyways, it is obvious that this guy has a goal in life and is doing anything he can to accomplish this. I believe everyone should go about life this way.

Dana VanDen Heuvel Post

In response to Dana's recent weblog, I found it fascinating how much the click-through rate varied for different ad placement frequencies. Never would I think that ad placement frequencies would have anything to do with the amount of clicks that ad would produce. This bit of evidence proves to me that marketers have to look at even the smallest things when trying to market their product effectively. I enjoy hearing about these kinds of things, being a marketing major and all, and I feel that everything I learn will truly help me in the future.

Wikipedia Edit: Keystone, CO ski resort

In this edit I added that the Keystone Ski Resort occupied 3 separate mountains instead of only one. Also, I added several other statistics such as the base elevation of the resort, the summit elevation of the highest mountain, and also the difficulty ratings of trails found at Keystone. Lastly, I found that Keystone had 19 ski lifts and not 20 as it was previously stated. Not a big deal, but I felt it needed to be changed. All of the statistics I used can be found at http://keystone.snow.com/info/wintermountaininfo.asp#statistics .

MySpace Presentation

Prior to the Skype presentation we received from Travis Katz, the person in charge of overseeing international expansion of MySpace, I never knew what a busy site it was. In fact, MySpace is the largest social networking website on all of the Internet, and is the second largest overall website behind yahoo! I, like a almost every other student in the class, has a facebook account as opposed to MySpace. This in itself was why I thought facebook was the real deal and MySpace was just a wannabe. However, MySpace has over 19 times as many monthly page views than facebook. This makes facebook look like the wannabe here.

There are currently 75.5 million registered MySpace members worldwide and a whopping 250,000 new members each and every day. Of the current users, 85-90% of them are actively using their account. On average, the typical MySpace user logs onto their MySpace account 8 times a day. The many features that make up MySpace is surely why they are doing so well. Besides having the ability to be socially connected through the Internet, MySpace is really successful with their music feature. Here a user can be connected to the current trends in music. MySpace has a music player, a messaging forum, and also has a link to upcoming shows in the area. Also, MySpace is able to premier new albums for free a week before the album is on sale in the store.

With all of the success that MySpace is having in the United States, they still strive to expand their network. The main thing they are trying to accomplish now is to tap into international markets. Right now MySpace generates basically none of their revenue outside of the United States. They recently launched their site in the UK and they will be launching their site in Australia come June 1st. Expect to see MySpace begin to launch in other countries as well. I expect to see MySpace become the most heavily trafficked network on the Internet in the next year with all of the international expansion that is taking place now.

Kolinka.com

The guys who brought us the popular dealcatcher.com are also in the midst of completing a new website called kolinka.com. This is a new kind of search engine that only searches forums and message boards. These forums and message boards can range from anything about car and audio forums to book reviews. Dan informed us that the goal of this website is not to compete on the same level as Google or Yahoo, rather to provide people a quicker way to view all of these forums across the web. Kolinka.com has very few competing websites at this time, and the ones that Dan showed us were very out of date. This only leads me to believe that Kolinka.com will soon become the same kind of success that dealcatcher.com is.

Presentation from the reps at DealCatcher.com

Not knowing anything about the website "dealcatcher.com," i had no idea what to expect when attending the class in which they presented to us. Hearing the name of the website, I assumed it was a website similar in nature to an amazon.com. Dan Baxter and Tim Patton gave us some very interesting information on how they successfully made their website service available to anyone. Dan started this all up in 1999 from a computer in his bedroom. After finding help from friends of his, dealcatcher.com was off and running. In order to keep costs to a minimum, the first year they were free of advertising. They now budget about $200,000 a year for advertising purposes. Dan informed us that dealcatcher.com is the most up to date service of its kind that can be found by using the internet. Their website is based upon working with many large companies, such as Dell, to find the best deals at this given point in time. Every sale they are able to make, they earn, on average, between a 4-6% profit. Expect this website to continue to boom as more customers use the site and more large companies start to work with dealcatcher. Also in the works, Dan and his fellow employees are working on a new website called "kolinka.com," and I will expand on that in my next post.